McGibney Guitars

Matt and I did some branding work, I produced an exclusive font for him, and most noticeably I created a website on which he can tell his story, sell his inventory, and allow you to visually customize your dream guitar in real time.

The Story

Wingstop

El Creative continues to service Wingstop, but when I began there out of college, my first real project was to create the graphics for a TV commercial with Troy Aikman. Although the flavor graphics I created (and which were featured) weren't revolutionary, they started a several-year phase of myself and colleagues producing work as Wingstop's exclusive advertising partner.

The Story